The art and science of communicating in a crisis


Crisis Communications for Nonprofits


Offering services and support exclusively to nonprofit organizations 

When a crisis hits your nonprofit organization, it can feel as if everything you have worked for, all the good you have accomplished, is suddenly at risk.

But don’t panic. Crisis communications is the art and science of convincing donors, staff, clients, other stakeholders, the public, and the media that even the gravest of problems will be solved. And panicking is the worst thing you can do.

What can go wrong, will
A nonprofit organization is a collection of good people trying to do good.
But bad things sometimes happen to good people.
When a crisis hits, you need the right people with the right skills on your side. Communicating effectively during a crisis requires a rare combination of speed, savvy and sangfroid. It also requires specialized knowledge and consistent practice.
Paul Conley Consulting has the expertise and experience to help you survive your darkest days.

We can help
Our consultancy was founded in 2004 by Paul Conley, a journalist with decades of experience at some of the biggest names in media (CNN, Bloomberg, The Economist Group, CFO magazine, Knight-Ridder, etc.) , Paul Conley knows what reporters do, or don’t, see as newsworthy. He understands the challenges faced by journalists and the folks they cover. He knows when a story “has legs” or when it will quickly fade. He knows what sort of statements, apologies, and other communications can buy time or defuse a difficult situation. And he knows that poorly worded and defensive statements can inflame the public and infuriate the press.

Get in touch to set up a consultation, or use the contact form at the bottom of this page to learn whether our services are right for you.




10 Barclay St., Suite 9H
New York, NY 10007



You can’t really ‘manage’ a crisis. Just like you can’t manage a hurricane or an earthquake. The goal is survival. And the key to survival is preparation.
— Paul Conley


Let's Chat.

The best time to engage a crisis communicator is before a crisis occurs. There's no obligation or fee incurred in reaching out. 

Don't wait until a situation gets truly ugly before you seek help. Use the form below to contact us. Please be as detailed as possible. Include information about your nonprofit and its mission. 

Name *
If this is an urgent matter, please include a phone number where we can reach you.